A Dead concert is a vacation pass to revisit some of the more appealing aspects of the 60's, or whatever fantasy we harbor of them. Reefer, tie dyes and bra-less women swaying to a happy, 15 minute guitar riff. The crowd's older. But the vibe is locked in the era of flower power.
Not a bad place for ideation, given a light show and assorted concessions of contraband substances. For some reason, last night's epiphanies segued to internet marketing.
Idea 1: Create a cult following #1
I'm currently doing publicity for an independent film, Eat Me: the Musical. A John Lonely nobody becomes the Messiah of the Great Vuvlaution. Music and love save the day (like a Dead concert ... with zombies.) How do you make a cult classic? Fake it. Hence, 100 websites in 30 days. We will create 100 fake fan sites. They will liekly be discovered before any ever reads this blog. If you are reading this, I encourage you to create your own site and link it to:
http://www.eatmemovie.com/
What we're looking for are websites such as the following:
. amateur Eat Me fan-sites (teeny bopper rantings about film and cast/
film rumors - create your own)
. "unoffical" celeb fan-sites: Peter Markush, Lance Brenner, Morgan
Moran, Josh Davis, Jessi Giannini, Jimmy the Dog, Hunter Dillard
. Falsies tribute bands: Falsimania, Falsettes (all female),
Falsiesta (Latin Falsies), Falshies (German Falsies)
. "product" sites: Devil Creames, Larry's Lightning Rods, ABCs of
Enlightenment, Spanking for Conservatives
. cult/religious sites: Messiah of the Great Vulvalution, Thirsty
Jesus, Space Opera, Jimmy the Dog, Satan Chicken
. blogs: Jimmy the Dog, the Chicken Speaks, Funky Dickenson
Idea 2: Create a cult following #12
I'm also doing publicity for the indie Buddhist horror flick Mantra. A primary charcter is the guru/charlatan Nimmalo. The idea here is to give him a life outside the film. What better place than YouTube. Nimmalo will have his own page, where he can spout on anything from spirtiuality to politics to chutney recipes. He lacks breasts, which might limit his appeal to YouTube addicts. But he will make up for this with eccentricity and hopefully, a high degree of humor and production value. Look for Nimmalo sooon.
Idea 3: Rock and Roll Hell
The Falsies, who star in the afroemention film Eat Me, need a few usic videos. I've got a new notion of them singing their punk song Rock and Roll Hell at a five year old's birthday party, with the lead singer dressed as a party clown. Chaos ensues.
Thursday, April 16, 2009
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